This youtube video is the ad for the 6th generation iPod nano.
I can never remember a time when I saw an ad by Apple and didn't want the product. In my opinion, Apple is the hero of persuasive advertising. There's always something just so cutting edge about their ads-- whether it's the art direction, dialogue, or featured song. Every time Apple features a new song, the sales for that artist hit the ceiling.
It would be interesting to see the creative briefs for Apple.
I can never remember a time when I saw an ad by Apple and didn't want the product. In my opinion, Apple is the hero of persuasive advertising. There's always something just so cutting edge about their ads-- whether it's the art direction, dialogue, or featured song. Every time Apple features a new song, the sales for that artist hit the ceiling.
It would be interesting to see the creative briefs for Apple.
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